Rebranding
Self Help Graphics and Art

Rebranding for David Jimenez

The goal of this project was to provide Self Help Graphics and Art with a new identity that embraces the community arts center's value, mission, and history in East Los Angeles. Self Help Graphics and Art started in the context of the cultural identity and political empowerment of Chicana/o and Latinx artist. Inspired by the grid structure within the Aztec and Maya hieroglyphs, David Jimenez created a custom typeface and logotype. The final logotype was letterpress and screen printed to achieve texture and pay homage to Self Help Graphics and Art printmaking identity.

David Jimenez 2021 Professional Bronze Press Kit № 117221

Download Press Kit № 117221

Download Press Kit № 117221 Rebranding for David Jimenez by David Jimenez to access high-res images, essential texts, translations, and exclusive interviews—all in one.


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Self Help Graphics and Art by David Jimenez
Self Help Graphics and Art by David Jimenez

Download 1800 Pixels JPEG Image.

Harness the clarity of this 1800-pixel image for your prints—perfectly sharp at 6 inches with 300 DPI and equally clear at 12 inches when adjusted to 150 DPI. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. Photo credits are listed in the Image Credits Section.

Rebranding by David Jimenez
Rebranding by David Jimenez

Download 1800 Pixels JPEG Image.

This 1800-pixel image offers versatility for print: achieve crisp, detailed prints up to 6 inches at 300 DPI, or opt for larger, yet still sharp visuals up to 12 inches at 150 DPI. Accredited press members can download high-res images free of watermarks. Alternatively, low-res images are instantly available. Details on photo contributions are located in the Image Credits Section.

David Jimenez Self Help Graphics and Art
David Jimenez Self Help Graphics and Art

Download 1800 Pixels JPEG Image.

Utilize this 1800-pixel image at 300 DPI for sharp, detailed prints up to 6 inches. When your narrative requires larger images, deploying it at 150 DPI allows for clear, impactful visuals up to 12 inches. Download watermark-free, high-res images with your press credentials, or opt for an immediate low-res download. Consult the Image Credits Section for information on photo credits.

David Jimenez Rebranding
David Jimenez Rebranding

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. Consult the Image Credits Section for information on photo credits.

David JimenezBrand Logo
David JimenezBrand Logo

Download 1800 Pixels JPEG Image.

With an 1800-pixel resolution, create stunning prints up to 6 inches at 300 DPI, or expand your storytelling to 12 inches with a clear outcome at 150 DPI. High-res images, watermark-free, are yours with press accreditation; or grab a low-res copy now, no wait required. Photo credits are listed in the Image Credits Section.

Design Newswire
Self Help Graphics and Art Rebranding Press Releases

Access press releases crafted for Self Help Graphics and Art in these languages: English.


Press Kit
Self Help Graphics and Art Rebranding Media Articles

Our articles on Self Help Graphics and Art, prepared for immediate use, are offered in several languages, including Dutch, Indonesian, Arabic (Standard), Hindi, Turkish, Italian, Korean, Japanese, Russian, Chinese (Mandarin), English, Spanish, German, French and Portuguese.


Unique Properties

The goal was to provide Self Help Graphics & Art with an identity that embraces the community arts center’s value, mission, and history in East Los Angeles. Self Help Graphics and Art started in the context of the cultural identity and political empowerment of Chicana/o and Latinx artist.

Tags

Grid, Geometric, Typeface, Typographic

Production Technology

The custom logotype and typeface was laser cut on mdf wood and letterpress to achieve texture. All poster were screen printed on 28"x 40" inch Rives BFK printmaking paper.

Design Challenge

Self Help Graphics and Art is a community arts center located in East Los Angeles. Formed during the cultural renaissance that accompanied the Chicano Movement, Self Help promotes socially engaging art with a conscience to service the Chicana/o and Latinx community and diverse audiences through artistic freedom and cultural affirmation. The creative challenge was developing a new identity that also appeals to a more diverse and contemporary audience and communicates the heritage of Self Help Graphics & Art.


Project Duration

Project started in April 2018 in Los Angeles, Ca and finished in Dec, 2018.

Research

Research the history of Self Help Graphics & Art through books and visiting the facility. Went through rounds of explorations and revisions. Book credit- Self Help Graphics and Art: Art in the heart of East Los Angeles by Colin Gunckel.

Inspiration

Inspired by the grid used in the Aztec and Mayan hieroglyphs, the custom display font helps celebrate and revitalize its brand identity to reflect its history. The final logotype and typeface was letterpress and screen printed to achieve texture and pay homage to Self Help Graphics & Art printmaking history.

Project Overview

Self Help Graphics and Art Rebranding has been a Bronze winner in the Graphics, Illustration and Visual Communication Design award category in the year 2020 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Image Credits

For design images and photos please credit David Jimenez.

 Award Logo
Bronze Recognition

David Jimenez was recognized with the coveted Bronze A' Design Award in 2021, a testament to excellence of their work Self Help Graphics and Art Rebranding.

DesignPRWire
David Jimenez Press Releases

Attention press members and journalists: We offer a collection of press releases on David Jimenez and their notable work, available for your unrestricted use. Press members can now immediately access 1 press releases.


Revitalizing Identity with Aztec and Mayan Inspired Design

Self Help Graphics and Art Rebranding Project by David Jimenez


Newsroom
David Jimenez Newsroom

Discover outstanding design and award-winning initiatives in the David Jimenez Newsroom.

You are currently viewing Media Showcase № 117221. Dive into David Jimenez's newsroom to find their best work, alongside a wealth of high-res images, interviews, and essential links. You are currently viewing Press Kit / Media Showcase 117221 for the Self Help Graphics and Art, with further content available in Newsroom 298531.

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