Wayfinding System for TEAMGEISSERT
The aim was to create a system with its own identity and originality. The signage and information system therefore has a clear design language and picks up on architectural elements of the new building. A colour concept facilitates orientation. It welcomes and informs students outside (car park, campus), guides them to the entrances and inside the buildings to the desired departments and facilities. The focus is on legibility, accessibility and recognition. A solution was developed that does not follow short-lived trends, but is durable in form and materiality.
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Press releases for Hwg Campus Lu are now accessible in these languages: English.
Bringing Hwg Campus Lu closer to you with translations in multiple languages: የአቅጣጫ መመሪያ ስርዓት AM, نظام التوجيه والإرشاد AR, Կողմնորոշման համակարգ HY, পথ-নিৰ্দেশনা ব্যৱস্থা AS, Yönləndirmə Sistemi AZ, Orientazio Sistema EU, Сістэма арыентавання BE, পথনির্দেশনা ব্যবস্থা BN, Sistem orijentacije BS, Система за ориентиране BG, လမ်းညွှန်စနစ် MY, Sistema de Senyalització CA, Sistema sa Paggiya CEB, Dongosolo Lowongolera Njira NY, 導向系統 ZY, 导视系统 ZH, Sistema di Segnaletica CO, Sustav prostorne orijentacije HR, Orientační systém CS, Orienteringssystem DA, Bewegwijzeringssysteem NL, Orientiĝa Sistemo EO, Orienteerumissüsteem ET, Opastejärjestelmä FI, Système de Signalétique FR, Siostam Seòlaidh GD, Sistema de Sinalética GL, ნავიგაციის სისტემა KA, Leitsystem DE, Σύστημα Προσανατολισμού EL, Tape Jehechaukaha Apopyvusu GN, માર્ગદર્શન પ્રણાલી GU, Sistèm Oryantasyon HT, Tsarin Nemo Hanya HA, ʻŌnaehana Alakaʻi Ala HAW, מערכת שילוט והתמצאות HE, वेफाइंडिंग प्रणाली HI, Txheej Txheem Qhia Kev HMN, Tájékozódási Rendszer HU, Vegvísunarkerfi IS, Usoro Ntuziaka Ụzọ IG, Sistem Wayfinding ID, Córas Treorach GA, Sistema di Orientamento IT, ウェイファインディングシステム JA, Sistem Panuduh Arah JV, ಮಾರ್ಗದರ್ಶನ ವ್ಯವಸ್ಥೆ KN, Бағдар белгілеу жүйесі KK, ប្រព័ន្ធណែនាំផ្លូវ KM, Sisitemu yo Kwerekana Inzira RW, 웨이파인딩 시스템 KO, سیستەمی ڕێنیشاندەر KU, Багыттоо системасы KY, ລະບົບນຳທາງ LO, Systema Orientationis LA, Orientācijas sistēma LV, Orientavimosi sistema LT, Orientéierungssystem LB, Систем за ориентација MK, Rafitra Fitarihana Lalana MG, Sistem Penanda Arah MS, വഴികാട്ടി സംവിധാനം ML, Sistema ta' Orjentazzjoni u Sinjali MT, Pūnaha Ārahi Ara MI, मार्गदर्शन प्रणाली MR, Чиглүүлэх Систем MN, बाटो खोजी प्रणाली NE, Veiviseringssystem NO, Veifinningssystem NB, Sistèma d'Orientacion OC, ମାର୍ଗ ନିର୍ଦ୍ଦେଶନା ପ୍ରଣାଳୀ OR, د لارښوونې سیسټم PS, سامانه مسیریابی FA, System Nawigacji Przestrzennej PL, Sistema de Sinalização PT, ਮਾਰਗ ਦਰਸ਼ਨ ਪ੍ਰਣਾਲੀ PA, Ñan Tariy Sistema QU, Sistem de Orientare RO, Навигационная система RU, Polokalame Ta'ita'i Ala SM, मार्गदर्शनप्रणाली SA, Sistem orijentacije SR, Hurongwa Hwekuratidza Nzira SN, واٽ ڏيکارڻ جو نظام SD, දිශානති පද්ධතිය SI, Orientačný systém SK, Orientacijski sistem SL, Nidaamka Hagitaanka SO, Sistimi ya Tataiso ST, Sistema de Señalización ES, Sistem Panunjuk Arah SU, Mfumo wa Uelekeo SW, Vägledningssystem SV, Sistema ng Wayfinding TL, Системаи роҳнамоӣ TG, வழிகாட்டல் அமைப்பு TA, Ориентлаштыру системасы TT, మార్గనిర్దేశక వ్యవస్థ TE, ระบบชี้นำทาง TH, ལམ་སྟོན་རིམ་ལུགས། BO, ስርዓት መምርሒ መገዲ TI, Yönlendirme Sistemi TR, Ýol Görkeziji Ulgam TK, Система Навігації UK, سمت یابی کا نظام UR, يول كۆرسىتىش سىستېمىسى UG, Yo'nalish Ko'rsatish Tizimi UZ, Hệ Thống Chỉ Dẫn VI, System Cyfeirio CY, Rûtefiningsysteem FY, Inkqubo Yokukhokela Ngendlela XH, אָריענטירונג-סיסטעם YI, Eto Itọsọna YO, Isistimu Yokukhomba Indlela ZU, Wegwyserstelsel AF, Sistem Orientimi SQ, Wayfinding System EN.
Our articles on Hwg Campus Lu, prepared for immediate use, are offered in several languages, including Russian, Japanese, Portuguese, Chinese (Mandarin), French, Korean, Arabic (Standard), Hindi, German, Spanish, Turkish, Indonesian, Dutch, Italian and English.
The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced overall view without creating visual clutter. The choice of typography and icons, as well as the lighting and colour scheme, make it easier for international students to find their way around. The most important means, besides the use of the open Roboto typeface, is the introduction of high-contrast colours. Our focus was on functional and psychological aspects such as good visibility, readability and accessibility.
modern, contemporary, reluctant, minimal, plain, timeless
The signage system uses aluminium frames with a concrete base and aluminium panels with contemporary lettering. The logo was milled into the glass fibre reinforced concrete panels. The building numbers are decoupaged and highlighted in different colours. The numbers are illuminated at night.
Processing and finishing the various materials was the biggest challenge. Laser cut aluminium, powder coated with high performance film, backlit coloured acrylic glass and engraved concrete panels were combined to form a single unit.
The design process started in 2015 and the implementation of the signage elements was in 2024. The site is the campus of the University of Business and Society in Ludwigshafen, Germany.
The high contrast between the font colour and the background makes the information easy to read. Accessible information boards with tactile lettering have been developed for people with visual impairments.
A signage system was designed to blend in with the surroundings without being overlooked. For this reason, colours and materials from the architecture and outdoor facilities were taken up, recombined and developed into an independent product.
The aim was to create a system with its own identity and originality. Characterised by a modern, contemporary look with modern, classic typography. The calm appearance is intended to promote safety, confidence and deceleration among students. Contrasting modern design and a clear hierarchy of information characterise this new system. The orientation system is easy to use and makes a positive contribution to the quality of service on the campus.
TEAMGEISSERT
Hwg Campus Lu Wayfinding System has been a Bronze winner in the Graphics, Illustration and Visual Communication Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Geissert Thomas was recognized with the coveted Bronze A' Design Award in 2025, a testament to excellence of their work Hwg Campus Lu Wayfinding System.
Explore the world of Geissert Thomas through our press releases, designed for media members to use freely and enrich your content. Now available: Immediate access to 4 press releases for journalists.
Geissert Thomas's HWG Campus Lu wayfinding system, implemented in 2024 at the University of Business and Society in Ludwigshafen, Germany, has been honored with the Bronze A' Design Award 2025 for its modern, accessible, and user-friendly approach to campus navigation, enhancing orientation and safety for students and visitors alike.
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