Panlong Tiandi Mtpt
Retail Store for ImSD
This project is located in Panlong Tiandi, in the northeastern part of Xujing Town, Qingpu District, Shanghai. The space combines the profound cultural heritage of Panlong Ancient Town with the characteristics of Mtpt products, using materials, shapes, sounds, and light and shadow to blur the boundaries between indoors and outdoors, artificial and natural, with the theme of Touching Nature, allowing the beauty of nature to enter within the space and achieving a symbiotic fusion between architecture and landscape.
Download Press Kit № 167435
Download Press Kit № 167435 Retail Store for ImSD by Minghong Ou to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Panlong Tiandi Mtpt by Minghong Ou
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Retail Store by Minghong Ou
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Minghong Ou Panlong Tiandi Mtpt
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Minghong Ou Retail Store
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Minghong Ou Designer Portrait Photo
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ImSDBrand Logo
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Panlong Tiandi Mtpt Retail Store Press Releases
Press releases tailored for Panlong Tiandi Mtpt are available in the languages: English.
Panlong Tiandi Mtpt Retail Store Translations
Translations of Panlong Tiandi Mtpt are ready for you in an array of languages: Prodavnica SR, Chitoro cheKutengesa SN, ريٽيل اسٽور SD, සිල්ලර වෙළඳ අවකාශය SI, Maloobchodný priestor SK, Prodajalna SL, Dukaan Iibka SO, Lebenkele la Thekiso ST, Tienda Minorista ES, Toko Ritel SU, Duka la Rejareja SW, Butik SV, Tindahang Retail TL, Мағозаи Чакана TG, சில்லறை விற்பனை அங்காடி TA, Сату кибете TT, రిటైల్ స్టోర్ TE, ร้านค้าปลีก TH, ཚོང་ཁང་། BO, መደብር ዝርርብ TI, Perakende Mağazası TR, Söwda dükany TK, Роздрібний Магазин UK, ریٹیل اسٹور UR, سودا دۇكىنى UG, Savdo Makoni UZ, Cửa Hàng Bán Lẻ VI, Siop Fanwerthu CY, Winkel FY, Ivenkile yoRhwebo XH, קראָמלאָדן YI, Ilé-ìtàjà YO, Isitolo Sokuthengisa ZU, Kleinhandelwinkel AF, Dyqan me Pakicë SQ, የችርቻሮ ሱቅ AM, متجر بيع بالتجزئة AR, Մանրածախ խանութ HY, খুচুৰা দোকান AS, Pərakəndə Satış Mağazası AZ, Txikizkako Denda EU, Гандлёвы магазін BE, রিটেইল স্টোর BN, Maloprodajna trgovina BS, Търговски магазин BG, လက်လီဆိုင် MY, Espai Comercial CA, Tindahan CEB, Sitolo Yogulitsa NY, 零售店鋪 ZY, 零售空间 ZH, Buttega CO, Prodajni Prostor HR, Maloobchodní prodejna CS, Butik DA, Winkelruimte NL, Vendejo EO, Jaemüügipood ET, Vähittäismyymälä FI, Boutique FR, Bùth-reic GD, Tenda de Venda ao Retallo GL, საცალო მაღაზია KA, Einzelhandelsgeschäft DE, Κατάστημα Λιανικής EL, Ñemuhã Renda GN, રિટેલ સ્ટોર GU, Magazen HT, Shagon Tallace-tallace HA, Hale Kūʻai HAW, חנות קמעונאית HE, रिटेल स्टोर HI, Khw Muag Khoom HMN, Kiskereskedelmi Üzlet HU, Smásöluverslun IS, Ụlọ Ahịa Ire Ahịa IG, Toko Ritel ID, Siopa Miondíola GA, Negozio IT, 小売店舗 JA, Toko Ritel JV, ಚಿಲ್ಲರೆ ಅಂಗಡಿ KN, Бөлшек сауда дүкені KK, ហាងលក់រាយ KM, Iduka RW, دوکانی فرۆشتن KU, Соода дүкөнү KY, ຮ້ານຄ້າປາຍຍ່ອຍ LO, Taberna LA, Mazumtirdzniecības veikals LV, Mažmeninė parduotuvė LT, Verkaafsbuttek LB, Продавница MK, Fivarotana MG, Kedai Peruncitan MS, റീട്ടെയിൽ സ്റ്റോർ ML, Maħżen tal-Bejgħ bl-Imnut MT, Toa Hokohoko MI, किरकोळ विक्री दुकान MR, Жижиглэнгийн дэлгүүр MN, रिटेल स्टोर NE, Butikk NO, Butikklokale NB, Botiga OC, ଖୁଚୁରା ଦୋକାନ OR, پرچون پلورنځی PS, فروشگاه خردهفروشی FA, Sklep Detaliczny PL, Loja PT, ਰਿਟੇਲ ਸਟੋਰ PA, Rantiy Wasi QU, Magazin Retail RO, Розничный магазин RU, Faleoloa SM, विपणि-भवनम् SA, Retail Store EN, 리테일 스토어 KO, expanding accessibility.
Panlong Tiandi Mtpt Retail Store Media Articles
For immediate use: Panlong Tiandi Mtpt articles, available in languages such as Korean, Arabic (Standard), Hindi, German, Spanish, Russian, Japanese, Portuguese, Chinese (Mandarin), French, Turkish, Indonesian, Dutch, Italian and English, to enrich your content.
Unique Properties
Centered around the project's core concept and the texture of the water town environment, we understand the symbiotic relationship between outdoor experiences and the natural environment. It has a morning glory-shaped sound installation. It draws people into a mysterious world of sound and light, allowing them to touch the sounds of nature in an unprecedented state, bringing people closer to nature.
Tags
"sound, installation, symbiosis, retail, micro-cement"
Production Technology
The space overall adopts raw wood and micro-cement materials to create a basic natural atmosphere indoors, blending seamlessly with the water town scenery through large floor-to-ceiling windows, allowing natural elements to run through and flow freely between indoors and outdoors.
Design Challenge
The most difficult part of this design was the sloping wooden planks above the display area. The thickness of the board is only 20mm. It hangs in the air and will not deform. Solution: Use aluminum alloy frame internally and wood veneer on the surface.
Project Duration
The project started in June 2024 in Shanghai and finished in November 2024 in Shanghai
Operation Flow
We designed a sound installation in this space. We collect outdoor water sounds, bird sounds, wind sounds, etc., to increase the interaction between people and nature.
Research
The design of retail stores has been the subject of considerable research in disciplines such as marketing and consumer behavior. In this project, through the methods of dialogue, tropes and defamiliarization, we create a space that already exists in memory but is not yet fully present in reality. We hope that customers can have a different experience and give the retail design a new look. For example, tropes are used to represent abstract streams, ponds, and forests of light.
Inspiration
Inspired by my experience of hiking outdoors, I wanted to integrate outdoor forests, streams, ponds, stones, mountain huts and sounds into this space to blur the boundaries between indoors and outdoors, artificial and natural, with the theme of "Touching Nature", allowing the flexible beauty of nature to flow freely within the space and achieving a symbiotic fusion between architecture and landscape.
Project Overview
Panlong Tiandi Mtpt Retail Store has been a Bronze winner in the Interior Space and Exhibition Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Image Credits
For design images and photos please credit Minghong Ou.
Bronze Recognition
Minghong Ou was recognized with the coveted Bronze A' Design Award in 2025, a testament to excellence of their work Panlong Tiandi Mtpt Retail Store.
Minghong Ou Press Releases
Attention press members and journalists: We offer a collection of press releases on Minghong Ou and their notable work, available for your unrestricted use. Journalists can access 1 press releases immediately, ready for your use.
Panlong Tiandi Mtpt Retail Store Wins Bronze at 2025 A' Design Awards for Innovative Nature-Infused Space
Shanghai-based designer Minghong Ou and ImSD Imperfetto Space Design have been honored with the Bronze A' Design Award 2025 for their Panlong Tiandi Mtpt retail store, which blends architecture and landscape to create a unique, immersive shopping experience inspired by the beauty and sounds of nature in Panlong Ancient Town.
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