Miluo Ip Design

Illustration for Northeastern University of China

This is a set of Ip illustrations of Miluo City culture, which conceptualize cultural elements and creativity through illustration forms, create situational atmosphere, match color levels, and use modern media to showcase Miluo's unique natural relics and ethnic heritage, spreading Miluo's culture and natural culture in a way that conforms to modern aesthetics, and endowing Miluo's traditional story culture with new era connotations.

Download Press Kit № 168559

Download Press Kit № 168559 Illustration for Northeastern University of China by Pan Shurui to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Miluo IP Design by Pan Shurui

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Illustration by Pan Shurui

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Pan Shurui Miluo IP Design

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Pan Shurui Illustration

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Northeastern University of ChinaBrand Logo

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Miluo Ip Design Illustration Press Releases

Press releases for Miluo Ip Design are now accessible in these languages: English.

Unique Properties

This is a set of IP illustrations of Miluo City culture, which conceptualize cultural elements and creativity through illustration forms, create situational atmosphere, match color levels, and use modern media to showcase Miluo's unique natural relics and ethnic heritage, spreading Miluo's culture and natural culture in a way that conforms to modern aesthetics, and endowing Miluo's traditional story culture with new era connotations.

Tags

IP design, Miluo City, illustrations, derivative products, Chinese style illustrations

Production Technology

The series of illustrations and expressions are drawn by the illustrator vector design software. It is produced by high level printing and manufacturing technologies to show the details of beautiful and exquisite illustrations.

Design Challenge

The difficulty lies in the creative graphic expression of culture, the combination of modern aesthetics and traditional culture, the accurate grasp of the characteristics of Chinese style illustration, and the preservation of traditional charm while keeping up with the aesthetic pace of the times.

Project Duration

The project started in December 2024 in China and finished in January 2025 in China.

Operation Flow

Spread Chinese local cultural characteristics in a way that conforms to modern aesthetic standards, and raise people's awareness of protection.

Research

Miluo, as a holy land with numerous world cultural heritage sites, records the long history of human civilization development and should be protected and inherited to prevent it from disappearing under the tide of commercial development and modern urbanization. Researching the culture of Miluo Ancient City, expressing a series of creative concepts through national style IP and illustration forms, and disseminating them through different media to help people better understand and protect this culture.

Inspiration

Through the IP illustrations and cultural derivatives on the theme of Miluo City culture. Explore the visual presentation of traditional culture with localized IP illustration characteristics. Using illustration language and media to express the talented people and land of Miluo, endowing traditional culture with new era connotations and modern forms of expression, and arousing people's love and protection awareness for traditional culture.

Image Credits

Image #1 : Illustration Pan Shurui 2025. Image #2 : Illustration Pan Shurui 2025. Image #3 : Illustration Pan Shurui 2025. Image #4 : Illustration Pan Shurui 2025. Image #5 : Illustration Pan Shurui 2025.

Project Overview

Miluo Ip Design Illustration has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Iron Recognition

Pan Shurui was recognized with the coveted Iron A' Design Award in 2025, a testament to excellence of their work Miluo Ip Design Illustration.

Pan Shurui Press Releases

For journalists seeking engaging content: Explore our press releases featuring Pan Shurui's work, freely available for incorporation into your stories. Unlock 2 press releases now, directly accessible to journalists.

Miluo IP Design by Pan Shurui Wins Iron A' Design Award for Revitalizing Traditional Chinese Culture

Pan Shurui's Miluo IP Design, a series of illustrations celebrating the rich cultural heritage of Miluo City, China, has been honored with the Iron A' Graphics, Illustration and Visual Communication Design Award 2025 for its innovative approach to blending traditional elements with modern aesthetics.

Pan Shurui Newsroom

Step into Pan Shurui Newsroom for a showcase of exemplary design and recognized projects.