Sneakpeak
Sneaker Tracker for Andre Magracia
Information for the limited releases is scattered across websites, forums, or social media. Sneakpeak aims to be a centralized platform to contain information regarding these releases. Features such as personalized alerts, release calendars, and live widgets create a personalized experience for each user. The goal of Sneakpeak is to be a tool to learn more about the item's history, value, and interest among other users.
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Download Press Kit № 174140 Sneaker Tracker for Andre Magracia by Andre Magracia to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Sneakpeak by Andre Magracia
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Sneaker Tracker by Andre Magracia
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Andre Magracia Sneakpeak
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Andre Magracia Sneaker Tracker
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Andre Magracia Designer Portrait Photo
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Andre MagraciaBrand Logo
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Unique Properties
Sneakpeak is a mobile app that makes exclusive sneaker releases easier for sneakerheads to track. Users can customize the sneakers they want to track through personalized alerts, a calendar view, and home screen widgets for quick updates. The interactive countdown room lets users chat and connect live while waiting for a drop, making the experience feel shared with the sneaker community.
Tags
Sneaker, Sneaker release, Mobile, Interactive, App, sneakpeak, Tracking, ShoppingIOS,
Production Technology
User research was the foundation of the design process. Through interviews and journey mapping with sneakerheads, I identified key frustrations including, scattered information across platforms, lack of personalization, and poor drop-day experiences. Using Figma, FigJam, and Notion, I prototyped and tested solutions iteratively.
Design Challenge
A key challenge was designing a tool that felt useful to users who want to monitor sneaker releases. The challenge was to include features of community engagement and user customization, so users would continue to use the platform. Ideally, Sneakpeak would be a place where users interact with others while being a database of a sneaker's history, value, and interest.
Project Duration
The project started in February 2023 in New York and finished in May 2025 in Brooklyn, New York.
Operation Flow
Users interact with Sneakpeak through a personalized dashboard where they track selected sneaker they want to track via the sneaker calendar. The interactive countdown room activates before each drop, enabling live chat and shared anticipation. The app improves the experience by reducing clutter, focusing only on desired drops, and transforming anxious waiting into social engagement within the sneaker community.
Research
User-centered research aimed to understand frustrations around sneaker releases. I used surveys, interviews, and community observation to gather data from sneakerheads. Participants shared common pain points including lack of personalization, bad drop-day experiences, and alternative hacks they do. Insights led to features like tracking customization and the interactive waiting room, improving both individual planning and community connection.
Inspiration
After each sneaker drop, I would often scroll through online forums to see the collective disappointment from those who missed out. I also felt disconnected with the uneventful confirmation screen. I wanted to design a platform that better reflects the lively discussions and reactions on social media before and following anticipated releases.
Image Credits
Image #1 Product Designer Andre Magracia, 2025. Image #2 Product Designer Dusha Castro, 2025. Image #3 Product Designer Andre Magracia, 2025. Image #4 Product Designer Dusha Castro, 2025.
Project Overview
Sneakpeak Sneaker Tracker has been a Bronze winner in the Digital Product Design award category in the year 2025 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Andre Magracia was recognized with the coveted Bronze A' Design Award in 2026, a testament to excellence of their work Sneakpeak Sneaker Tracker.
Andre Magracia Newsroom
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