Eau De Lamour
Packaging Design for Studio Born
Eau de LAmour is a quiet object, a botanical love letter shaped by plants. The fragrance and its packaging do not seek to impress, but to belong. Crafted solely from organic essential oils and free from synthetic additives, the purity of the formulation is reflected in the restraint of its design. Inspired by apothecary rituals and botanical traditions, soft surfaces, warm hues, and subtle detailing create a calm, intentional expression of luxury rooted in honesty and closeness to nature.
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Eau De Lamour by Ebru Sile Goksel
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Packaging Design by Ebru Sile Goksel
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Ebru Sile Goksel Eau De Lamour
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Ebru Sile Goksel Packaging Design
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Unique Properties
Eau de LAmour embodies quiet luxury through material depth, tactile refinement, and cultural memory. Rejecting high gloss spectacle, the packaging positions fragrance as ritual and knowledge. Restrained foil detailing and minimal embossing details on FSC certified uncoated stock create an intimate sensory experience. The design aligns formulation, narrative, and production ethics into one coherent, emotionally resonant object.
Tags
Packaging design, Perfume packaging, Botanical Illustration, Aromatheraphy, Essential Oils, Minimalist Packaging, Apothecary packaging, Luxury perfume branding, Hot foil stamping, Gold foil, Embossed label design, Embossing, Minimalist luxury
Production Technology
The design was developed through a material led approach, aligning formulation purity with structural and graphic restraint. The label features hot foil stamping and micro embossing on uncoated, FSC certified stock to enhance tactility without lamination. Typography and ornament were vector-drafted from botanical studies and refined through iterative prototyping.
Design Challenge
The main challenge was balancing a romantic, vintage inspired aesthetic with the standards of contemporary luxury packaging. Historically influenced visuals had to feel authentic without appearing nostalgic or decorative for its own sake. Production constraints such as foil precision, embossing depth, and material sustainability required careful coordination with the printer. The obstacle was achieving tactile richness while preserving visual restraint and clarity.
Project Duration
The project commenced in November. The creative development phase lasted three weeks, followed by one week of finalization and preparation for print. The production process was undertaken by Focus Print Istanbul. Prototype production, test prints, sampling, and implementation required an additional three to four weeks. The overall process spanned approximately two months. The product was officially launched in January 2025.
Operation Flow
The object is designed to be experienced slowly. Revealing the perfume nested in a warm, protective interior. The bottle sits securely yet can be lifted with ease. Light catches the gold details, inviting touch. Every interaction, from opening the box to holding the glass, reinforces calm, care, and intention, creating a more intimate and meaningful fragrance ritual.
Research
The research was inspired by traditional apothecary packaging, botanical illustrations, and Art Nouveau book covers. The objective was to translate botanical purity into an authentic and emotionally resonant packaging language. The process involved reviewing archival references, studying decorative borders and typographic structures, and refining concepts through sketching and prototyping. The result is a poetic, vintage book cover composition with warm, romantic character, strengthening brand identity and elevating perceived value.
Inspiration
The project was inspired by traditional botanical apothecaries and the quiet rituals of essential oil based perfumery. Research focused on old herbal manuscripts, natural dye palettes, and essential oil extraction practices. The motive was to translate purity and restraint into a contemporary luxury object, where material, typography, and ornament reflect the integrity of an entirely natural formulation.
Image Credits
Name of the Work: Eau De Lamour Creative Direction and Packaging Design: Ebru Sile Goksel Photography: Studio Born / Some visuals are AI powered. Video: Homemade Aromaterapi Print House: Focus Print
Project Overview
Eau De Lamour Packaging Design has been a Silver winner in the Packaging Design award category in the year 2025 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
Ebru Sile Goksel was recognized with the coveted Silver A' Design Award in 2026, a testament to excellence of their work Eau De Lamour Packaging Design.
Ebru Sile Goksel Press Releases
Discover Ebru Sile Goksel's journey through our press releases, available for all press members and journalists to use without restrictions. Press members can now immediately access 5 press releases.
Ebru Sile Goksel's Eau De Lamour Wins Silver at A' Packaging Design Award 2026 for Botanical-Inspired Perfume Packaging
Ebru Sile Goksel's Eau De Lamour perfume packaging, inspired by botanical apothecaries and crafted with sustainable materials, has been honored with the Silver A' Packaging Design Award 2026, recognizing its innovative blend of quiet luxury, tactile refinement, and authentic storytelling. The award celebrates the project's launch in January 2025 and its exceptional contribution to contemporary luxury branding.
Ebru Sile Goksel Newsroom
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