Resonare

Visual Identity for Luthier Zeljko Catic

Resonare is a visual identity for luthier Zeljko Catic in Dubrovnik. The monogram features a rhythmic visual rhyme between Z and C, where strokes merge with the violin bridge's natural geometry. By integrating Croatian diacritics into the instrument's anatomy, the design becomes an inseparable part of its form. This intimate signature lives within the heart of the instrument, revealing itself only as a discreet trace through the elegant f-holes.

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Download Press Kit № 183059 Visual Identity for Luthier Zeljko Catic by Made Milicevic, Mag. Art. to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Resonare by Made Milicevic Mag Art

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Visual Identity by Made Milicevic Mag Art

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Made Milicevic Mag Art Resonare

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Made Milicevic Mag Art Visual Identity

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Luthier Zeljko CaticBrand Logo

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Unique Properties

Resonare is a sophisticated visual identity designed for luthier Zeljko Catic in Dubrovnik. The monogram features a rhythmic visual rhyme between the characters Z and C, where the typographic strokes are thoughtfully crafted to merge with the natural geometry of the violin bridge. By integrating Croatian diacritics into the instrument's functional anatomy, the design becomes an inseparable part of its form. Conceived as an intimate and enduring signature, the handmade label lives within the heart of the instrument, revealing itself only as a discreet trace through the elegant f-holes. This work celebrates the unbreakable bond between exquisite craftsmanship, noble wood, and the timeless nature of music.

Tags

Visual Identity, Monogram, Luthier, Violin, Internal Label, Typography, Handmade Paper, Dubrovnik, Hot Branding, Craftsmanship, Minimalism.

Production Technology

The identity is realized through a fusion of traditional and modern methods. It utilizes letterpress printing on handmade paper for internal labels and high-precision hot branding for the wooden elements. This reflects the luthier's own process of classical craftsmanship aided by modern precision.

Design Challenge

The main challenge was integrating complex Croatian diacritics into the narrow, elongated format of a traditional violin label. Balancing the visual harmony of the Z and C forms with the restrictive space inside the instrument required a precise geometric synthesis. The goal was to ensure that the monogram remains legible and elegant when viewed through the f-holes, while maintaining a symbolic connection to the structural anatomy of the violin bridge.

Project Duration

The project was conducted over a period of three months in 2024. The research and design process took place in Dubrovnik, Croatia, in close collaboration with the luthier's workshop.

Operation Flow

The interaction is a gentle discovery, a glimpse into the violin’s interior where the label dwells as a quiet, permanent presence. It is a subtle dialogue between the luthier’s touch and the musician’s gaze, shared through the instrument's wooden heart.

Research

Research focused on the visual synergy between the structural geometry of violin bridges and classical typographic initials. The objective was to find a geometric intersection where the phonetic diacritics of the Croatian alphabet could naturally integrate with the instrument's traditional anatomy. The study aimed to create a visual identity that respects the craftsmanship of the luthier while adding a layer of contemporary graphic expression.

Inspiration

Inspired by the fusion of classical luthiery and manuscript initials. The design incorporates a violin motif where strokes mimic the instrument’s fluid lines. The research focused on the bridge, known as the konjic, as a geometric centerpiece to resolve the challenge of Croatian diacritics. The goal was to honor the luthier’s patience by creating a silent signature that resides within the instrument, visible through the shadows of the f-holes.

Image Credits

Image #1: Photographer Srdjan Babic, Resonare Hero Label, 2026. Image #2: Photographer Srdjan Babic, Concept Correlation, 2026. Image #3: Photographer Srdjan Babic, Final Application, 2026. Image #4: Photographer Srdjan Babic, Craftsmanship Process, 2026. Image #5: Photographer Srdjan Babic, Letterpress Label and Violin Body, 2026. Design and Art Direction by Made Milicevic. Handmade paper and print by Valnea Dzamarija. Luthier by Zeljko Catic. Design Consulting by Nora Mojas.

Project Overview

Resonare Visual Identity has been a Iron winner in the Graphics, Illustration and Visual Communication Design award category in the year 2025 organized by the prestigious A' Design Award & Competition. The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Iron Recognition

Made Milicevic, Mag. Art. was recognized with the coveted Iron A' Design Award in 2026, a testament to excellence of their work Resonare Visual Identity.

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