Origami Letter

Messaging Tool for AQUARING Inc.

This is a messaging tool that uses origami to express emotion. Origami is the traditional Japanese craft of paper folding that began as a courtesy. In the past Japanese decorative paper was folded neatly for gift wrapping. This tool uses modern communication to allow people to create a digital origami letter then send it or print and fold it themselves, giving them two ways to enjoy their messages.

Download Press Kit № 132308

Download Press Kit № 132308 Messaging Tool for AQUARING Inc. by Aquaring Inc. to access high-res images, essential texts, translations, and exclusive interviews—all in one.

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Origami Letter by Aquaring Inc

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Messaging Tool by Aquaring Inc

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Aquaring Inc Origami Letter

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Aquaring Inc Messaging Tool

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AQUARING Inc Brand Logo

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Origami Letter Messaging Tool Press Releases

Press releases tailored for Origami Letter are available in the languages: English.

Origami Letter Messaging Tool Media Articles

Ready-to-feature articles on Origami Letter are available in these languages: Indonesian, Arabic (Standard), Turkish, French, Chinese (Mandarin), Hindi, Portuguese, Dutch, Spanish, Korean, Japanese, Russian, Italian, German and English, for your convenience.

Unique Properties

Origami Letter is a messaging tool using origami to express feelings. On the site users can fold a digital letter or print and fold a paper letter, giving users two ways to send messages. It was awarded Gold at the iF Design Award in Germany.

Tags

japan, origami, letter, message, culture, brother, expo, interactive, communication, webgl

Production Technology

We created a design with detailed decorations by combining the geometric similarities between origami, a sequence of folds, and the Middle Eastern arabesque patterns. For example, the polyhedral net for the origami crane inspired the arabesque pattern that appears when it is complete. These details and relaxing animations express a subtle worldview of heartfelt messages.

Design Challenge

Our biggest creative challenge was expressing the beauty of origami, and how a piece of paper can become a 3D shape in a digital user experience. We paid particular attention to the first fold that hides the message, matching it to the same fold when using paper. It was accomplished through repeated examination and prototyping. In addition, we created a 3D animation by overlaying images using CG to produce a beautiful and bold expression.

Project Duration

The site officially launched in July 2020, but not promoted because the Dubai Expo, scheduled in October 2020, was postponed due to the COVID-19 pandemic. Following several revisions, publicity began in October 2021 to coincide with the official opening of the Dubai Expo and International Letter Writing Week, which aims to promote cultural exchange and contribute to world peace through letter-writing among people worldwide.

Operation Flow

Folding paper origami is difficult for new users, but Origami Letter makes it easy for everyone. After writing a message, users can swipe or click to fold the digital letter, and finish it in three simple steps. Then they can share the URL, and send their precious message to someone special. It can be downloaded as a PDF and printed out to have the experience of folding it with real paper.

Research

We sought to create a communication tool between a letter and a chat app. Apps are an everyday part of life, but they lack emotion with their simple UI, while handwriting can be a pain. That's why our tool is easy to use and express your feelings to others. It is the perfect communication tool for today's world. After launching, we received a positive worldwide response.

Inspiration

Origami is the traditional Japanese craft of paper folding that began as a form of courtesy when washi paper was folded neatly to wrap gifts. Brother, a printer manufacturer, wishes to respect this Japanese tradition by making it a modern communication tool for people to convey their feelings.

Image Credits

ORIGAMI LETTER PROJECT TEAM

Project Overview

Origami Letter Messaging Tool has been a Silver winner in the Website and Web Design award category in the year 2021 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Silver Recognition

Aquaring Inc. was recognized with the coveted Silver A' Design Award in 2022, a testament to excellence of their work Origami Letter Messaging Tool.

Aquaring Inc. Press Releases

Attention press members and journalists: We offer a collection of press releases on Aquaring Inc. and their notable work, available for your unrestricted use. Press members can now immediately access 1 press releases.

Origami Letter: A Modern Messaging Tool Inspired by Japanese Tradition

Aquaring Inc. Unveils Origami Letter, a Unique Messaging Tool Blending Tradition and Technology

Aquaring Inc. Newsroom

Explore Aquaring Inc. Newsroom to uncover award-winning design projects and more.