Ghaffari
Packaging Redesign for Ghaffari Chemical Industries Corp.
This result is a minimalistic yet powerful visual language that bridges corporate gravity with approachability. This systematic approach resolved fragmented branding challenges and delivered a future-proof roadmap, enabling seamless scalability across markets and media. By balancing audacity with restraint, Ghaffari Co. now stands as a beacon of innovation, proving that simplicity, when strategically executed, can drive profound resonance.
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Download Press Kit № 171092 Packaging Redesign for Ghaffari Chemical Industries Corp. by Wallrus Design Studio to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Ghaffari by Wallrus Design Studio
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Packaging Redesign by Wallrus Design Studio
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Wallrus Design Studio Ghaffari
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Wallrus Design Studio Packaging Redesign
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Ghaffari Chemical Industries Corp Brand Logo
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Ghaffari Packaging Redesign Press Releases
Explore press materials for Ghaffari, available in languages such as English.
Unique Properties
This strategic clarity cascaded into a complete packaging redesign, where extraneous elements were stripped away to amplify the essentials. Bold typography and a vibrant proprietary color palette became the hallmark of recognition, ensuring instant shelf impact and consumer connection. To reflect Ghaffari's industry stature, we scaled their identity through monumental exhibition designs, employing oversized elements, and commanding typography to dominate spatial narratives while retaining elegance.
Tags
Re-Branding, Re-design
Production Technology
IML Labels.
Design Challenge
Minimal design method.
Project Duration
The project started in April 2024 in Tehran and finished in January 2025 in Tehran.
Operation Flow
This design effortlessly connects with its audience, creating an intuitive and engaging experience that resonates deeply. Its thoughtful aesthetics and user-centric approach not only captivate users but also inspire professionals to embrace and integrate the product into their workflows. By seamlessly blending functionality with visual appeal, it encourages experts to explore its potential and leverage its innovative features to achieve their goals.
Research
Same Products and same rebranding process.
Inspiration
In redefining the visual and strategic identity of Ghaffari Co., our multidisciplinary team embarked on a transformative journey to harmonize the brand's legacy with its future ambitions. We created a holistic solution rooted in clarity, scalability, and bold simplicity by dissecting challenges across strategic layers, product portfolio architectures, and naming systems. The project began with a critical refresh of the brand's DNA, meticulously aligning it with the Ghaffari Co.'s core values to establish a resilient foundation.
Image Credits
All images made with Cinema 4D in our studio.
Project Overview
Ghaffari Packaging Redesign has been a Silver winner in the Packaging Design award category in the year 2024 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Silver Recognition
Wallrus Design Studio was recognized with the coveted Silver A' Design Award in 2025, a testament to excellence of their work Ghaffari Packaging Redesign.
Wallrus Design Studio Press Releases
Our press releases on Wallrus Design Studio and their work are made freely available for press members looking to add depth to their content. Instantly access 8 press releases, available exclusively for journalists.
Wallrus Design Studio Wins Silver A' Design Award for Transformative Ghaffari Packaging Redesign
Wallrus Design Studio has been honored with the Silver A' Packaging Design Award 2025 for its bold and minimalistic redesign of Ghaffari Co.'s packaging, completed in Tehran between April 2024 and January 2025, setting a new benchmark for brand clarity and shelf impact in the industry.
Wallrus Design Studio Newsroom
Find inspiration and award-winning creativity within the Wallrus Design Studio Newsroom.
